Analyze the market and audience and develop a media plan;
Select the most appropriate media channels for advertising;
Monitor advertising performance and adjust strategies to optimize results;
Negotiate prices and contract terms with media providers;
Develop budgets and manage media procurement expenditures;
Excellent data analysis and strategy development skills;
Deep understanding of various media channels;
Familiar with advertising techniques and tools;
Possess negotiation and communication skills;
Education in marketing, advertising or related field;
Responsible for the company's online marketing activities, including social media marketing, content marketing, etc.
Analyze website traffic and user behavior to develop optimization strategies;
Manage online advertising campaigns, monitor and adjust ad performance;
Develop and maintain content for the company website and social media platforms;
Familiarity with various digital marketing tools and technologies;
Data analysis and optimization skills;
Excellent communication and teamwork abilities;
Sensitivity to digital marketing trends and technologies;
Degree in digital marketing, marketing, or a related field;
Manage and oversee the workflow of various projects for a client, ensuring everything proceeds according to plan;
Communicate project plans with clients and partner agencies;
Manage expectations and ensure alignment with client and agency processes;
Work closely with the client services team and other departments to ensure efficient operation of the company;
Ensure cost controllers approve budgets before sharing them with clients;
Ability to plan for all contingencies and provide solutions to problems;
Understanding of and familiarity with the client's organization and market;
Ability to delegate tasks effectively when necessary;
Essential knowledge of TV/print/digital production processes;
Maintain professionalism at all times (business and client social interactions);